Europe Manual Cleaning Mops Market - Focused Insights 2023-2028

In a dynamic and constantly evolving hygiene landscape, the European manual cleaning mops market continues to exhibit promising growth, valued at $756.80 million in 2022, with an anticipated growth trajectory at a CAGR of 2.93% that will take the market worth to $900.12 million by 2028.

This upward trend can be attributed to a marked surge in demand for manual cleaning equipment fostered by the rise in residential and commercial units due to swift urbanization. Specifically, CES Europe has made considerable strides in revenue generation, stemming from a heightened awareness of hygiene benefits and a labor shortage in the cleaning industry.

The European market has been responsive to the recent innovations in product categories and materials such as microfiber mopheads. This can be traced back to the industry's significant focus on R&D initiatives, which have driven companies to introduce advanced, time-efficient, and accurate cleaning products.

Notably, the online store distribution channel segment has shown a considerable growth spurt at a CAGR of 4.01%, reflecting the exponential growth of the e-commerce sector across Europe.

With respect to market competition, the landscape is fiercely contested, with major global players offering diverse product ranges. Key market participants include Procter & Gamble, Alfred Karcher SE & Co. KG, Freudenberg & Co. KG, Rubbermaid Commercial Products, LLC, and Bona AB. These companies have established a strong foothold in the market and continue to seek strategic agreements, acquisitions, and collaborations with emerging players to stay competitive and keep the pipeline of innovative products flowing.

KEY HIGHLIGHTS:

• The Europe manual cleaning mops market was valued at $756.80 million in 2022 and is expected to reach $900.12 million by 2028, growing at a CAGR of 2.93% during the forecast period.
• As some parts of Spain, France, Italy, and other countries face the water shortage issue, the vendors can grab the attention by offering new innovative manual cleaning mops to save water. 
• Technological innovations include advancements in product types and material types such as microfiber and continuous improvements in mop handles & wringer/buckets for removing water quickly. Many companies offer mops to absorb dirt & debris easily and reduce the time required for cleaning the floors.
• The microfiber mops can absorb debris & water easily and clean the surface within less time than others. Due to the growing shortage of laborers in many European countries, the demand for microfiber mops is increasing to complete the cleaning work within less time. Thus, the vendors can launch new innovative products to save the time required for cleaning.
• Among all manual cleaning mops segments, the online store distribution channel segment of mops has witnessed significant growth with a CAGR of 4.01% as a growing e-commerce sector across the region.
• Procter & Gamble, Alfred Karcher SE & Co. KG, Freudenberg & Co. KG, Rubbermaid Commercial Products, LLC, Bona AB are the leading players with strong market penetration. Vendors such as TTS CLEANING S.R.L, Cole-Parmer Instrument Company, LLC., Vale Mill (Rochdale) Limited, FILMOP INTERNATIONAL SRL, and others are the other prominent players in the market with a substantial presence.