Global Prebiotics Market - Focused Insights 2024-2029

The global prebiotics market is on a significant upward trajectory, projected to grow from $6.95 billion in 2023 to $13.26 billion by 2029 at a CAGR of 11.37%. This growth is primarily driven by heightened awareness of prebiotics' health benefits, like improved gut health and digestive function and increased consumption of functional dairy products.

Inulin, a key ingredient in this market, represents the largest share (40.26% in 2023) and is expected to experience the fastest growth, primarily due to its widespread use in functional foods and beverages and its health benefits.

The food and beverage sector is the dominant application area, with a market share of 84.56% in 2023, and is forecasted to grow robustly. This growth is fueled by the rising popularity of functional foods and beverages, especially those enriched with prebiotics and probiotics, deemed essential for future nutritional needs and managing chronic diseases like diabetes.

Adults form the largest consumer base for prebiotics, and their segment is expected to grow fastest. This growth can be attributed to the increasing prevalence of chronic diseases, a deeper penetration of prebiotics in the market, and a growing understanding of their health benefits among adults.

Supermarkets and hypermarkets are the principal distribution channels for prebiotics, accounting for 42.78% of the market share in 2023. Their global expansion is a major driver for the increasing availability and demand for prebiotic products.

The rise in health-conscious consumers, particularly those interested in prebiotics and probiotics for food manufacturing, is another key growth driver. Chicory, a major source of inulin, is widely used in various food products due to its gelling properties and non-digestibility by gut enzymes, making it suitable for diabetic-friendly foods.

Post-COVID-19, there has been a surge in demand for foods that boost immunity and improve gut health. GOS and FOS are popular choices in dairy products, bakery items, beverages, sweets, and nutraceuticals.

Europe's growing working women population has heightened the demand for convenient and nutritional baby food products, particularly those enriched with GOS. Similarly, nutritional gummies enriched with FOS are gaining popularity among the younger European population.

The global prebiotics market is highly competitive, with several major players like BENEO GmBH, Jarrow Formulas Inc., Cosucra, Frieslandcampina, and Yakult Honsha leading the way. These companies engage in strategic acquisitions, licensing, and collaborations to expand their market presence and product portfolio.

In summary, the global prebiotics market is growing rapidly, driven by increasing health awareness, consumption of functional foods, and the development of innovative prebiotic-enriched products catering to diverse consumer needs.

Key Highlights:

• The global prebiotics market was valued at $6.95 billion in 2023 and is expected to reach $13.26 billion by 2029, growing at a CAGR of 11.37%. The growing awareness about the health benefits of prebiotics, such as improved gut health and overall digestive function and increased consumption of functional dairy products, is anticipated to boost the growth of the global market.
• By ingredient type, Inulin accounted for the highest share in 2023. The increasing demand for Inulin is due to the rising awareness of the health benefits of dairy-based prebiotics, the wide usage of Inulin in functional foods & beverages, and the increasing consumption of functional dairy products for digestive wellness.
• By application, the food & beverages segment is projected to grow at a CAGR of over 10% during the forecast period. Among emerging foods in the market, functional foods & beverages, especially those based on prebiotics, are considered as food for the future, high nutritional value, and their wider applications in various chronic diseases such as diabetes are expected to drive the growth of this segment.
• By age group, the adults segment accounted for the highest share in 2023. The rising prevalence of chronic diseases, high penetration of prebiotics, and rising awareness of health benefits in adults are some factors that drive the segment.
• By distribution channel, the super & and hypermarkets accounted for the highest share in 2023 and are projected to grow at a CAGR of over 10% during the forecast period. The expansion of super and hypermarkets is the primary reason for the increasing demand for prebiotics globally.
• A rise in the number of health-conscious consumers and interest in prebiotics food manufacturing drive the growth of the global prebiotics markets. Customers across the globe adopt a proactive method toward their health. Consumers prefer prebiotics to increase their immune and gut health.
• BENEO GmBH, Cosucra, FrieslandCampina, Sensus, and Yakult Honsha Co., Ltd are some of the leading players currently dominating the global prebiotics market. The major players focus on strategic acquisitions and collaborations with emerging players to enter the prebiotics market and gain access to commercially launched products.